POSITION TITLE : DIRECTOR OF MARKETING
DEPARTMENT : MARKETING
PURPOSE :
Under the general guidance and supervision of the General Manager, and within the limits of established Hotel policies and procedures. oversees and direct all aspects of the sales operation. Responsibilities include, but are not limited to direct sales. sales solicitation, sales administration, advertising and public relations, Responsibilities also require direct and routine interaction with Divisional Marketing office.
RELATIONSHIPS :
1.Response directly to the General Manager.
2.Interacts with functions and activities of sales and marketing personnel. including Director of Sales. Sales Manager. Public Relations Manager, Advertising personnel. Also interacts with Front Office Manager and Director of Catering.
3.Coordinate functions and activities with other departments as it relates to the sales function ( i.e. Food and Beverage Manager, Front Office Y1anager. Controller. Executive Housekeeper. Chief Engineer ).
4.Interacts with other hotels and hotel sales offices.
5.Interacts with individuals outside the hotel. including, but not limited to clients, convention bureaus, local hotel associations, government. tourist offices, airlines, travel agents, tour operators, competitors and other members of the local community .
DUTIES AND RESPONSIBILITIES :
1.Produces the Annual Marketing Plan, marketing budgets and forecasts, adhering to the policies and procedures outlined in the Marketing Manager Manual and division guidelines and instructions.
2.Produces an Action Plan related to the Marketing Plan to ensure that it's objectives are achieved.
3.Recommends to the General Manager and coordinates all methods of maintaining and increasing business volume. This includes advertising, sales promotion. personal selling, publicity'. community relations, special sales projects, employee training and guest relations.
4.Meets with all influential clients while they are in the hotel and ensure post meeting evaluation are comportment.
5.Established and maintains effective employee relations.
6.Conducts such function as interviewing, hiring, employee orientation. performance appraisal coaching, counseling and dismissal if necessary to make sure the appropriate staff and productivity. Consults with General Manager. department head and Personnel Manager as appropriate in performing above duties.
7.Develops and implement formal training plan for sales department personnel and assists with sales training of other department in hotel.
8.Creates and implements special program to achieve greater profitability through:
a.increasing average rate
b.increasing overall occupancy
c.increasing business volume during off - peak periods
d.increasing local food & beverage and banquet sales
e.enhancing the image of the hotel in the local community
9.Coordinates sales function with other hotel property within regions Division and Internationally Hotels.
10.Promotes business Hotel properties on a worldwide.
11.Participates as an active member of the community through association memberships and other trade organizations.
12.Conducts weekly review. including sales person activity reports of all sales and marketing personnel to ensure target and sales objective are being met.
13.Reviews regularly that internal promotion pieces for visual effect conform with Best Western International standards are up to date.
14.Organize and promote, in cooperation with the Food & Beverage Department special project to stimulate food & beverage sales within the community. including. but not limited to tournament. balls, parties, gastronomic festivities etc.
15.Investigates potential market by :
a.Reviewing sales department and front office correspondence files.
b.Analyzing guest history and registration card files.
c.Studying guest questionnaires.
d.Reviewing government statistics on visitors to the city.
e.Analyzing competition's sales / promotion efforts.
f.Studying various reference and industry publications for sales leads.
16.Recommends to General Manager the kind of advertising which will be most productive for the hotel by analyzing the market effectiveness of past advertising campaigns and consulting with other department heads and the advertising agency.
17.Procures new and repeat business for the hotel by maintaining contact with airlines. travel agencies, commercial houses, private clubs and professional associations within community and neighboring market. Meet planners, corporate accounts, incentive buyers, airlines, wholesalers.
a.Personal sales calls
b.Telephone contacts
c.Written communications, i.e.direct mail within the hotel's marketing area
d.Maintenance of National filing system
18.Reviews regularly the Public Relations activities with the Public Relations Manager to ensure high awareness of the hotel in the local and national media.
19.Communicates with all departments the necessary data that will effect the overall and specific departments of the hotel relating to group meetings and functions.
20.Performs related duties and special projects as assigned.
REQUIREMENTS
College degree or equivalent experience.
Minimum of five year experience as Director of Marketing or Director of Sales in same class hotel or regional office.
Proven management abilities including. but not limited to development c i marketing plan and implementation of administrative action plan. planning short and long - range goals including strategic ( 5 year) planning, forecasting and budgeting, departmental profit / loss analysis, sales contracts.
Proven work record in all areas of sales and marketing including:
good working knowledge of primary market area, meeting, tour travel incentive. corporate, FIT.
Basic knowledge of: advertising, public relations, sales promotions. Food & Beverage promotions.
Experience in the above preferably gained working in a hotel.
Showing posts with label SM Job Desc. Show all posts
Showing posts with label SM Job Desc. Show all posts
Saturday, May 28, 2011
Marketing - Director of Sales
POSITION TITLE : DIRECTOR OF SALES
DEPARTMENT :MARKETING
PURPOSE :
Under the general guidance and supervision of the Director of Marketing and within the limits of established Hotel Policies & Procedure and Sales Manager Manual. oversees day to day sales efforts of Sales Managers. with specific responsibilities for directing sales. solicitation and implementing action plans set forth in the Marketing Plan.
RELATIONSHIPS :
1.Reports directly to the Director of Marketing. coordinates functions and activities of sales personnel. interacts with potential clients and industry trade representative while covering major trade shows and conducting sales trips.
2.Coordinates activities of Hotel sales personnel.
3.Interaction with sales personnel of competitor hotels.
4.Interacts with individuals outside the hotel including. but not limited to. clients. convention bureaus. local hotel associations. government tourist office. airlines. travel agents. tour operators. competitors and other members of the local community.
DUTIES AND RESPONSIBILITIES
1.Directs all sales activities for Sales Managers to ensure that they meet the goals of the Marketing Plan.
2.Attend major travel functions. i.e. Trade Shows and local hotel association meetings to promote sales for the hotel.
3.Establishes and maintains effective employee relations.
4.Establishes and maintains files on major hotel account he/she has establishes in the hotel and maintains the national filing system.
5.Promotes and produces leads for Aston Bandung Hotel & Residence.
6.Plans and executes sales, trips to major market areas and reports to the Director of Marketing on new potential market areas that should be covered.
7.Analyzes marketing changes and under the direction of the Director of Marketing, implements programs with the sales department to meet these changes ( i.e. changes in FIT business, clients combining business travel with leisure travel ).
8.Establishes and maintains effective employee relations.
9.Meets with all influential clients and ensures post meeting evaluations are Conducted.
10.Recommends to the Director of Marketing direct mail campaigns to reach specific markets.
11.Organizes and accompanies FAM / Site Inspection trips to hotels by major clients.
12.Disseminates sales related information to other departments as appropriate.
13.Maintains a high level of exposure for the hotel in major marketing areas through direct sales solicitation, telephone contact and written communications.
14.Organizes and implements good programs that ensures execution of all group meetings and functions.
15.Reviews sales files as they related to good booking procedures:
a.Proper group room histories.
b.Proper group meeting program histories.
c.Proper contractual agreements.
d.Constant, on-going room block analysis.
16.Performs related duties and special projects as assigned.
REQUIREMENTS
College degree or equivalent experience.
Minimum of 3-5 years experience as Director of Marketing or Director of Sales in a first class hotel or regional office.
Proven management abilities including. but not limited to recognizing key market areas and trends. Planning short and long-range goals. including strategic ( 5-year ) planning. forecasting and budgeting. departmental profit loss analysis. sales contracts.
Frown work record in all areas of sales marketing including: good working knowledge of primary market and broad base knowledge in other markets. ( i.e .. meetings, tour/travel. incentive. corporate, F.LT. )
Experience in the above preferably gained by working in a hotel.
DEPARTMENT :MARKETING
PURPOSE :
Under the general guidance and supervision of the Director of Marketing and within the limits of established Hotel Policies & Procedure and Sales Manager Manual. oversees day to day sales efforts of Sales Managers. with specific responsibilities for directing sales. solicitation and implementing action plans set forth in the Marketing Plan.
RELATIONSHIPS :
1.Reports directly to the Director of Marketing. coordinates functions and activities of sales personnel. interacts with potential clients and industry trade representative while covering major trade shows and conducting sales trips.
2.Coordinates activities of Hotel sales personnel.
3.Interaction with sales personnel of competitor hotels.
4.Interacts with individuals outside the hotel including. but not limited to. clients. convention bureaus. local hotel associations. government tourist office. airlines. travel agents. tour operators. competitors and other members of the local community.
DUTIES AND RESPONSIBILITIES
1.Directs all sales activities for Sales Managers to ensure that they meet the goals of the Marketing Plan.
2.Attend major travel functions. i.e. Trade Shows and local hotel association meetings to promote sales for the hotel.
3.Establishes and maintains effective employee relations.
4.Establishes and maintains files on major hotel account he/she has establishes in the hotel and maintains the national filing system.
5.Promotes and produces leads for Aston Bandung Hotel & Residence.
6.Plans and executes sales, trips to major market areas and reports to the Director of Marketing on new potential market areas that should be covered.
7.Analyzes marketing changes and under the direction of the Director of Marketing, implements programs with the sales department to meet these changes ( i.e. changes in FIT business, clients combining business travel with leisure travel ).
8.Establishes and maintains effective employee relations.
9.Meets with all influential clients and ensures post meeting evaluations are Conducted.
10.Recommends to the Director of Marketing direct mail campaigns to reach specific markets.
11.Organizes and accompanies FAM / Site Inspection trips to hotels by major clients.
12.Disseminates sales related information to other departments as appropriate.
13.Maintains a high level of exposure for the hotel in major marketing areas through direct sales solicitation, telephone contact and written communications.
14.Organizes and implements good programs that ensures execution of all group meetings and functions.
15.Reviews sales files as they related to good booking procedures:
a.Proper group room histories.
b.Proper group meeting program histories.
c.Proper contractual agreements.
d.Constant, on-going room block analysis.
16.Performs related duties and special projects as assigned.
REQUIREMENTS
College degree or equivalent experience.
Minimum of 3-5 years experience as Director of Marketing or Director of Sales in a first class hotel or regional office.
Proven management abilities including. but not limited to recognizing key market areas and trends. Planning short and long-range goals. including strategic ( 5-year ) planning. forecasting and budgeting. departmental profit loss analysis. sales contracts.
Frown work record in all areas of sales marketing including: good working knowledge of primary market and broad base knowledge in other markets. ( i.e .. meetings, tour/travel. incentive. corporate, F.LT. )
Experience in the above preferably gained by working in a hotel.
Marketing - Sales Manager
POSITION TITLE : SALES MANAGER
DEPARTMENT :MARKETING
PURPOSE :
Under the general guidance and supervision of the Director of Marketing, in coordination With the Director of Sales and within the limits of established International Hotel policies, procedure and Sales Manager manual, oversees and implements all Sales activities in his/her specific area of responsibility.
RELATIONSHIPS :
1.Reports directly to Director of Marketing/Director of Sales.
2.Interacts with other Sales Managers within the hotel and other and other Best Western International Hotels and regional sales office.
3.Maintains high profile within trade and professional association dealing with his/her marketing area.
4.Interacts with individuals outside the hotel within his/her marketing area including, but not limited to clients, local hotel associations and other members of local community.
DUTIES AND RESPONSIBILITIES :
1.Implements all sales action plans related to his I her marketing area as outlines in the Marketing Plan.
2.Assigns major travel functions ( i.e. trade show. association) that deal specifically with his/her marketing area.
3.Establishes and maintain files on major active accounts within his/her marketing area.
4.Promotes and produces sales leads for other Best Western International Hotels
5.Plans sales trip. under the direct approval from the Director of Marketing / Director Sales. to major marketing areas. calling on accounts within their specific marketing areas. Report to Director of Marketing / Director Sales on potential markets needing coverage.
6.Provides feedback to the Director of Marketing / Director Sales on changing marketing conditions. including trends in the competition, as a result of direct sales solicitation. telephone and direct mail in his / her market area. Arrange FAM / Site inspection trips to hotels by major clients and accompanies clients.
7.Disseminates sales related information to other departments as appropriate.
8.Maintains a high level of exposure in the hotel in major market areas through direct sales solicitation telephone contact and written communications.
9.Establishes and maintains effective employee relations.
10.Performs related duties and specific projects as assigned.
REQUIREMENTS
College degree or equivalent experience preferred
Minimum of one year experience in a hotel sales department or in a regional sales or demonstrated sales ability working in other department of the hotel ( i.e. guest relation manager ).
Demonstrated potential to acquire such management skill as development of marketing plan and implementation of administrative action plan, planning short and long- range goals. decision making process, leadership and motivation, organization ability, sales contract, research and planning, innovation skills.
( creativity. special promotion ).
DEPARTMENT :MARKETING
PURPOSE :
Under the general guidance and supervision of the Director of Marketing, in coordination With the Director of Sales and within the limits of established International Hotel policies, procedure and Sales Manager manual, oversees and implements all Sales activities in his/her specific area of responsibility.
RELATIONSHIPS :
1.Reports directly to Director of Marketing/Director of Sales.
2.Interacts with other Sales Managers within the hotel and other and other Best Western International Hotels and regional sales office.
3.Maintains high profile within trade and professional association dealing with his/her marketing area.
4.Interacts with individuals outside the hotel within his/her marketing area including, but not limited to clients, local hotel associations and other members of local community.
DUTIES AND RESPONSIBILITIES :
1.Implements all sales action plans related to his I her marketing area as outlines in the Marketing Plan.
2.Assigns major travel functions ( i.e. trade show. association) that deal specifically with his/her marketing area.
3.Establishes and maintain files on major active accounts within his/her marketing area.
4.Promotes and produces sales leads for other Best Western International Hotels
5.Plans sales trip. under the direct approval from the Director of Marketing / Director Sales. to major marketing areas. calling on accounts within their specific marketing areas. Report to Director of Marketing / Director Sales on potential markets needing coverage.
6.Provides feedback to the Director of Marketing / Director Sales on changing marketing conditions. including trends in the competition, as a result of direct sales solicitation. telephone and direct mail in his / her market area. Arrange FAM / Site inspection trips to hotels by major clients and accompanies clients.
7.Disseminates sales related information to other departments as appropriate.
8.Maintains a high level of exposure in the hotel in major market areas through direct sales solicitation telephone contact and written communications.
9.Establishes and maintains effective employee relations.
10.Performs related duties and specific projects as assigned.
REQUIREMENTS
College degree or equivalent experience preferred
Minimum of one year experience in a hotel sales department or in a regional sales or demonstrated sales ability working in other department of the hotel ( i.e. guest relation manager ).
Demonstrated potential to acquire such management skill as development of marketing plan and implementation of administrative action plan, planning short and long- range goals. decision making process, leadership and motivation, organization ability, sales contract, research and planning, innovation skills.
( creativity. special promotion ).
Marketing - Market Research Officer
POSITION TITLE : MARKET RESEARCH OFFICER
DEPARTMENT : SALES/MARKETING
PURPOSE :
Under the general guidance of the Director of Marketing. responsible for the research and prioritizing of income leads and special target markets as assigned.
Report directly to the Director of Marketing with assistance from the Director of Sales.
RELATIONSHIPS :
1.Reports Directly to Marketing Director/Director of Sales.
2.Interacts with other Sales Managers/Executive within the hotel and other hotels and Regional offices.
3.Maintain high profile within all Clients dealings with his/her Marketing area.
4.Interacts with individuals outside the hotel within his/her marketing area including. but not limited clients.
DUTIES AND RESPONSIBILITIES :
1.Research all assigned leads and establish classification on weekly basis.
2.Prioritize leads for follow up.
3.Assign "Immediate action"leads to appropriate Sales Manager.
4.Establish trace system for follow up of in-active leads.
5.Update Client files when applicable with current information.
6.Responsible for maintaining lead ledge.
7.Send lead referrals to other Best Western International properties and Regional offices.
8.Responsible for tracking and tracing performance of the Sales Staff on Monthly basis and to report any discrepancies to the attention of the Marketing Director.
9.Secure periodical reports on Commercial Accounts and Travel Agents from Sales Department PC System for evaluation and analysis of individual account performance.
10.Assist Marketing Director in tracking performances of individual sales person on servicing the accounts.
11.Perform related duties and special projects as assigned.
DEPARTMENT : SALES/MARKETING
PURPOSE :
Under the general guidance of the Director of Marketing. responsible for the research and prioritizing of income leads and special target markets as assigned.
Report directly to the Director of Marketing with assistance from the Director of Sales.
RELATIONSHIPS :
1.Reports Directly to Marketing Director/Director of Sales.
2.Interacts with other Sales Managers/Executive within the hotel and other hotels and Regional offices.
3.Maintain high profile within all Clients dealings with his/her Marketing area.
4.Interacts with individuals outside the hotel within his/her marketing area including. but not limited clients.
DUTIES AND RESPONSIBILITIES :
1.Research all assigned leads and establish classification on weekly basis.
2.Prioritize leads for follow up.
3.Assign "Immediate action"leads to appropriate Sales Manager.
4.Establish trace system for follow up of in-active leads.
5.Update Client files when applicable with current information.
6.Responsible for maintaining lead ledge.
7.Send lead referrals to other Best Western International properties and Regional offices.
8.Responsible for tracking and tracing performance of the Sales Staff on Monthly basis and to report any discrepancies to the attention of the Marketing Director.
9.Secure periodical reports on Commercial Accounts and Travel Agents from Sales Department PC System for evaluation and analysis of individual account performance.
10.Assist Marketing Director in tracking performances of individual sales person on servicing the accounts.
11.Perform related duties and special projects as assigned.
Marketing - Public Relations Manager
POSITION TITLE : PUBLIC RELATIONS MANAGER
DEPARTMENT :MARKETING
PURPOSE :
Under the general guidance and supervision of the General Manager. and within the limits established International Hotel policies. procedures and the Marketing Director Public Relation Manual. promotes and maintains good public relation in order to maintain the prestigious image of the hotel: plans. directs. controls, coordinates and participates in all Public Relations activities.
RELATIONSHIPS :
1.Reports directly to General Manager Marketing Director.
2.Communicates. Coordinates and cooperates with Executive Assistant Manager.
3.Sales. Banqueting, Personnel. Front Office, Guest Relations and other departments as appropriate.
4.Supervise Public Relations stair
5.Interacts with government and community leaders, opinion formers, the press and existing and potential clients.
DUTIES AND RESPONSIBILITIES :
1.Develops a public relation program for the hotel based on its marketing goals. Liaise with Marketing in targeting specific markets and developing the public relation strategies to reach these markets.
2.Develops media contacts. plans press conferences and other press activities. Acts as hotel's liaison with media to promote good publicity and counteract bad publicity.
3.Develops and organized promotional activities. coordinates with departments concerned invites VIP's and media to promotional activities: prepares and issues press releases.
4.Established sales leads from the study of magazines. newspapers and from personal contacts: coordinates sales leads with Banqueting and Sales Departments.
5.Disseminates corporate press releases to appropriate local trade and consumer media.
6.Establishes a program for sending to trade publications on a regular basis releases covering special events, promotions. etc.
7.Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel.
8.Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests.
9.Prepares annual Public Relations goals and budget: in corporation with Sales Manager prepares working plans to carry - out goals: compares actual achievements against goals and takes corrective action.
10.Accepts client and media complaints. requests. and inquiries and coordinates handling with departments concerned.
11.Supervises and directs photographers commissioned to take pictures of VIP’s. show. etc.
12.Coordinates all activities with the Director of Marketing.
13.Maintains good public relations by extending personalized service to VIP's e.g following up on reservations for VIP's, assisting in greeting VIP's and groups upon their arrival.
14.Coordinates guest list and invitations for VIP receptions, luncheons, dinners. Etc.
15.Maintains clipping files pertaining to the hotel (s) based on daily perusa1 of the media and provides same to General Manager. other departments. other hotels. corporate public relation Best Western International as appropriate.
16.Maintains mailing list / contact file.
17.Maintains photo file.
18.Training activities as required.
19.Establishes and maintains effective employee relations.
20.Performs related duties ad special projects as assigned,
REQUIREMENTS
1.College degree or equivalent experience.
2.Minimum of one year previous experience in Public Relations department. preferably in a same class hotel.
3.Proven management abilities including. but not limited to following: decision making process, human relations. leadership and motivation, organizational ability.
4.Effective verbal and written communication skills.
DEPARTMENT :MARKETING
PURPOSE :
Under the general guidance and supervision of the General Manager. and within the limits established International Hotel policies. procedures and the Marketing Director Public Relation Manual. promotes and maintains good public relation in order to maintain the prestigious image of the hotel: plans. directs. controls, coordinates and participates in all Public Relations activities.
RELATIONSHIPS :
1.Reports directly to General Manager Marketing Director.
2.Communicates. Coordinates and cooperates with Executive Assistant Manager.
3.Sales. Banqueting, Personnel. Front Office, Guest Relations and other departments as appropriate.
4.Supervise Public Relations stair
5.Interacts with government and community leaders, opinion formers, the press and existing and potential clients.
DUTIES AND RESPONSIBILITIES :
1.Develops a public relation program for the hotel based on its marketing goals. Liaise with Marketing in targeting specific markets and developing the public relation strategies to reach these markets.
2.Develops media contacts. plans press conferences and other press activities. Acts as hotel's liaison with media to promote good publicity and counteract bad publicity.
3.Develops and organized promotional activities. coordinates with departments concerned invites VIP's and media to promotional activities: prepares and issues press releases.
4.Established sales leads from the study of magazines. newspapers and from personal contacts: coordinates sales leads with Banqueting and Sales Departments.
5.Disseminates corporate press releases to appropriate local trade and consumer media.
6.Establishes a program for sending to trade publications on a regular basis releases covering special events, promotions. etc.
7.Prepares promotional press releases on personalities among guests and employees of the hotel and on newsworthy events in the hotel.
8.Provides information to other departments on activities within and outside the hotel which may be useful when dealing with guests.
9.Prepares annual Public Relations goals and budget: in corporation with Sales Manager prepares working plans to carry - out goals: compares actual achievements against goals and takes corrective action.
10.Accepts client and media complaints. requests. and inquiries and coordinates handling with departments concerned.
11.Supervises and directs photographers commissioned to take pictures of VIP’s. show. etc.
12.Coordinates all activities with the Director of Marketing.
13.Maintains good public relations by extending personalized service to VIP's e.g following up on reservations for VIP's, assisting in greeting VIP's and groups upon their arrival.
14.Coordinates guest list and invitations for VIP receptions, luncheons, dinners. Etc.
15.Maintains clipping files pertaining to the hotel (s) based on daily perusa1 of the media and provides same to General Manager. other departments. other hotels. corporate public relation Best Western International as appropriate.
16.Maintains mailing list / contact file.
17.Maintains photo file.
18.Training activities as required.
19.Establishes and maintains effective employee relations.
20.Performs related duties ad special projects as assigned,
REQUIREMENTS
1.College degree or equivalent experience.
2.Minimum of one year previous experience in Public Relations department. preferably in a same class hotel.
3.Proven management abilities including. but not limited to following: decision making process, human relations. leadership and motivation, organizational ability.
4.Effective verbal and written communication skills.
Marketing - Public Relations Officer
POSITION TITLE : PUBLIC RELATIONS OFFICER
DEPARTMENT : PUBLIC RELATIONS/MARKETING
PURPOSE :
Under The general guidance and supervisor of the Director of marketing. in coordination with the Public Relations Manager and within the limits of established hotel policies procedure and Public Relations manual. oversees and implements all promotion activities in his I her specific area of responsibility.
RELATIONSHIPS :
1.Response Directly to the Marketing Director Public Relations Manager.
2.Interacts with the Graphic and Artshop Department.
3.Liaise with Sales Manager Banquet. Front Office and other individuals within the hotel and Outside Advertising agency.
DUTIES AND RESPONSIBILITIES :
1.Responsible for the running of the Graphic and Artshop Department including copyright for all in-house promotional materials: set deadlines and prepare Weekly Job Status.
2.Liaise with Printshop for all printing request; set deadlines and include in weekly Job Status Report.
3.Responsible for distributing Hotel's Promotional materials - in house ( guest room liaise with Housekeeping and F & B Outlets with relevant Managers) and outside.
( liaise with Secretary for printing of labels and distribution)
4.Serves as Liaison Officer / contact person with Community & Charitable Organization Travel industry. Art and local Corporate groups identifies opportunity to promote hotel with such groups.
5.Identifies and participate in special events for sponsorship and co-sponsorship ( e.g. Sport tournaments, etc. ).
6.Works with F & B to plan, execute and promote outlet promotions and Chef involvement in community relations.
7.Assist the Sales Department by producing Sales Tools ( e.g. Lebaran and Year End Special Rate flyer. Secretary Incentive.etc )
8.Responsible for the distribution of Lebaran and Christmas gifts to Top Accounts ; compile list fom other departments; liaise with Purchasing for transportation.
9.Arrange house tours for Students and other Organization.
10.Assist with greeting VIPs at the hotel
11.Coordinate photo shoot in the hotel pertaining to Food & Beverage promotions.
12.Coordinates guest lists and invitations for VIP receptions and other in-house originating functions ( e.g. Food Festival ).
13.Prepare weekly Activity Programs.
14.Prepare monthly Public Relations Report related to promotions.
15.Prepare monthly Typesetting Report.
16.Prepare monthly Artshop Report.
17.Create innovative Festival Openings.
18.Responsible for compiling sample of all printed materials ( e.g. file for F 8.:. Band another Rooms ).
19.Perform other related activities as assigned by the Marketing Director.
DAILY/WEEKLY/MONTHLY ACTIVITIES
ADVERTISING & PROMOTION)
DAILY
Attend morning briefing
Meeting with Marketing Director/ Public Relations Manager
Check our occupancy other hotel's occupancy and their Average Rate Check Graphic, Artshop and Printshop deadlines
Check today's event order VlP arrival
WEEKLY
Attend Public Relations meeting Attend Advertising meeting
Attend Food & Beverage Meeting Conduct Graphic & Artshop meeting Prepare Job Status Report
Lates by Thursday. prepare Weekly Program to be given to Printshop (Program to be ready by Saturday afternoon)
House Tour to ensure sufficient quantity are kept in flyer boxes and other in-house merchandising
MONTHLY
By the 24th. prepare Artshop and Typesetting Report
By the 5th, prepare Public Relation Report Related to Promotions Activities Prepare Artshop requisition
DEPARTMENT : PUBLIC RELATIONS/MARKETING
PURPOSE :
Under The general guidance and supervisor of the Director of marketing. in coordination with the Public Relations Manager and within the limits of established hotel policies procedure and Public Relations manual. oversees and implements all promotion activities in his I her specific area of responsibility.
RELATIONSHIPS :
1.Response Directly to the Marketing Director Public Relations Manager.
2.Interacts with the Graphic and Artshop Department.
3.Liaise with Sales Manager Banquet. Front Office and other individuals within the hotel and Outside Advertising agency.
DUTIES AND RESPONSIBILITIES :
1.Responsible for the running of the Graphic and Artshop Department including copyright for all in-house promotional materials: set deadlines and prepare Weekly Job Status.
2.Liaise with Printshop for all printing request; set deadlines and include in weekly Job Status Report.
3.Responsible for distributing Hotel's Promotional materials - in house ( guest room liaise with Housekeeping and F & B Outlets with relevant Managers) and outside.
( liaise with Secretary for printing of labels and distribution)
4.Serves as Liaison Officer / contact person with Community & Charitable Organization Travel industry. Art and local Corporate groups identifies opportunity to promote hotel with such groups.
5.Identifies and participate in special events for sponsorship and co-sponsorship ( e.g. Sport tournaments, etc. ).
6.Works with F & B to plan, execute and promote outlet promotions and Chef involvement in community relations.
7.Assist the Sales Department by producing Sales Tools ( e.g. Lebaran and Year End Special Rate flyer. Secretary Incentive.etc )
8.Responsible for the distribution of Lebaran and Christmas gifts to Top Accounts ; compile list fom other departments; liaise with Purchasing for transportation.
9.Arrange house tours for Students and other Organization.
10.Assist with greeting VIPs at the hotel
11.Coordinate photo shoot in the hotel pertaining to Food & Beverage promotions.
12.Coordinates guest lists and invitations for VIP receptions and other in-house originating functions ( e.g. Food Festival ).
13.Prepare weekly Activity Programs.
14.Prepare monthly Public Relations Report related to promotions.
15.Prepare monthly Typesetting Report.
16.Prepare monthly Artshop Report.
17.Create innovative Festival Openings.
18.Responsible for compiling sample of all printed materials ( e.g. file for F 8.:. Band another Rooms ).
19.Perform other related activities as assigned by the Marketing Director.
DAILY/WEEKLY/MONTHLY ACTIVITIES
ADVERTISING & PROMOTION)
DAILY
Attend morning briefing
Meeting with Marketing Director/ Public Relations Manager
Check our occupancy other hotel's occupancy and their Average Rate Check Graphic, Artshop and Printshop deadlines
Check today's event order VlP arrival
WEEKLY
Attend Public Relations meeting Attend Advertising meeting
Attend Food & Beverage Meeting Conduct Graphic & Artshop meeting Prepare Job Status Report
Lates by Thursday. prepare Weekly Program to be given to Printshop (Program to be ready by Saturday afternoon)
House Tour to ensure sufficient quantity are kept in flyer boxes and other in-house merchandising
MONTHLY
By the 24th. prepare Artshop and Typesetting Report
By the 5th, prepare Public Relation Report Related to Promotions Activities Prepare Artshop requisition
Subscribe to:
Comments (Atom)