Marketing - Sales Manager

POSITION TITLE :  SALES MANAGER
DEPARTMENT :MARKETING 

PURPOSE :
Under the general guidance and supervision of the Director of Marketing, in coordination With the Director of Sales and within the limits of established International Hotel policies, procedure and Sales Manager manual, oversees and implements all Sales activities in his/her specific area of responsibility.

RELATIONSHIPS :

1.Reports directly to Director of Marketing/Director of Sales.

2.Interacts with other Sales Managers within the hotel and other and other Best Western International Hotels and regional sales office.

3.Maintains high profile within trade and professional association dealing with his/her marketing area.

4.Interacts with individuals outside the hotel within his/her marketing area including, but not limited to clients, local hotel associations and other members of local community.

DUTIES AND RESPONSIBILITIES :

1.Implements all sales action plans related to his I her marketing area as outlines in the Marketing Plan.

2.Assigns major travel functions ( i.e. trade show. association) that deal specifically with his/her marketing area.

3.Establishes and maintain files on major active accounts within his/her marketing area.

4.Promotes and produces sales leads for other Best Western International Hotels

5.Plans sales trip. under the direct approval from the Director of Marketing / Director Sales. to major marketing areas. calling on accounts within their specific marketing areas. Report to Director of Marketing / Director Sales on potential markets needing coverage.

6.Provides feedback to the Director of Marketing / Director Sales on changing marketing conditions. including trends in the competition, as a result of direct sales solicitation. telephone and direct mail in his / her market area. Arrange FAM / Site inspection trips to hotels by major clients and accompanies clients.

7.Disseminates sales related information to other departments as appropriate.

8.Maintains a high level of exposure in the hotel in major market areas through direct sales solicitation telephone contact and written communications.

9.Establishes and maintains effective employee relations.

10.Performs related duties and specific projects as assigned.

REQUIREMENTS

College degree or equivalent experience preferred

Minimum of one year experience in a hotel sales department or in a regional sales or demonstrated sales ability working in other department of the hotel ( i.e. guest relation manager ).

Demonstrated potential to acquire such management skill as development of marketing plan and implementation of administrative action plan, planning short and long- range goals. decision making process, leadership and motivation, organization ability, sales contract, research and planning, innovation skills.
( creativity. special promotion ).